How Artificial Intelligence Helps Measure Creative Effectiveness in Marketing

An ad’s “creative impact” used to be too subjective to measure. Creative effectiveness and its impact on ads used to be too subjective to measure. But modern Artificial Intelligence solutions -AI- now allow us to analyze the creativity of brands effectively. [Insert local spokesperson] from Meta explores how AI tools can help marketers develop more […]

SSL/TLS Certificates – Protection Against Espionage, Data Theft And Misuse

The number of data-hungry cyber criminals seems to be growing inexorably. Unsecured corporate websites are a target for any threat actor. Company websites should be secured, particularly on which personal data is provided. The keyword, in this case, is SSL certificate. In the following article, we will tell you what the SSL certificate is, what […]

BI And AI – Twice As Much Intelligence For ERP

Business Intelligence (BI) and Artificial Intelligence (AI) are already present in companies. They make it possible to provide twice as much Intelligence. We already mentioned last year the arrival of Artificial Intelligence within the ERP. This technology coexists today with Business Intelligence. However, these two systems cover a concept and, above all, very different objectives. […]

Back To Top