There are many concepts and ideas for promoting digital offerings. The companies that use the IoT for their solutions are correspondingly numerous. But long-term success also requires concrete monetization approaches. More and more companies are using IoT to network their products to establish new digital offers and services on the market or to increase the […]
Workplace – Home Office
The digital information society has created a working environment that serves decentralized “construction sites” in real-time. The speed and volume of the communicative exchange allow work content to be processed regardless of location. Administrative activities, in particular, are becoming more flexible locally. In addition to the transformation of the existing jobs, virtual digital business models […]
Importance Of Training In Digital Skills
Digital transformation is here to stay. Companies are increasingly using technological and digital tools that help them streamline processes. Today’s day is full of screens, applications, and devices that make our lives easier. Knowing how to handle the different digital tools is the key to being up to date, both from an individual and business […]
How Do We Prepare For a Digital Future?
Those who sail downwind of digital transformation and use it correctly can actively shape future changes and head towards a promising future. It is not surprising that companies are advancing in their digital transformations. But how do you get the most out of digitization? And how to navigate the sea of digital disruption? Resilience In […]
Being Successful On Shopify? What’s The Secret?
Shopify is a fast-growing e-commerce behemoth that is often seen as Amazon’s sole serious rival as it gives sellers more flexibility over the technology and analytics they may utilize. Thanks to Shopify’s customers thousands of companies of different sizes pay monthly fees to utilize their software, the capitalist class of old is re-emerging. Many company […]
Digitized Signature In MacOS – How To Create And Use It?
macOS offers several native extensions that are helpful in many situations. But the most important thing is that they are easy and quick to apply, which increases your efficiency and saves time. I often use the electronic, more precisely digitized signature, which has been available within the ” markup ” function for several years. Still, […]
Benefits Of Employee Training In 2022
According to a recently published report, that confirms that with the most progress in developing digital skills. We are leaders as leaders in the progress of the advancement in the integration of digital technology in companies. What does that imply? Employee training. Expand the digital skills and competencies of employees, a process that must start […]
Branding And Performance – An Integrated Strategy
When we talk about Performance Marketing, we usually refer to Results Marketing, whose objective is to respond to the target to whom it is directed. When we speak about Branding, we talk about actions aimed at building and positioning (or enhancing) values and promises of the brand in the consumer’s mind. Today, I never tire […]
A Review of the Digital Marketing Industry
Digital marketing industry is growing rapidly, especially since the last two years. Most businesses shifted their outdoor marketing budget to digital marketing in 2020 and the trend does not seem to slow down anytime soon. According to Grand View Research, the global digital marketing industry was valued at $49.43 billion in 2020. The same study […]
Five Digital Marketing Strategies To Launch Your Product
The launch of a product to the market can be a vital event for a company. Done right, it can be the beginning of a beautiful relationship, but it can be a fiasco if done wrong. Whether it is a physical or digital product or a service that we will launch, we must be aware […]