Tag: digitalization

The Digital Age Marks The Era Of A New Type Of Marketing.

By the end of 2022, 70% of the world’s population will access the Internet. This is a game-changer for companies, especially in terms of marketing. The word that will have marked the last decade is undoubtedly the anglicism “business model,” which constitutes a fundamental subject for many successful books in the field of management (more […]

Digital Accessibility Of Customers – This Is How You Do It Better

Marketing and the associated strategies have changed noticeably in the past year. A few years ago, cold calling by telephone was still highly functional and reliable to attract customers. Today other methods are leading. In the context of digitization, new strategies and opportunities are constantly developing that you can also use. But how exactly do […]

Chatbots In Digital Marketing Communication

Chatbots are intended to replace employees in service. What are chatbots? How can they be used in practice? What areas of application and experiences are there? The article illuminates the topic and gives answers. Chatbots as digital service employees Chatbots are emerging as a serious competitor for apps right now. They are independent of operating […]

Seven Tips – So That a Company Can Be Found Online

An Engaging Website For The Company A company website is, of course, essential for a presence on the Internet. Customers and interested parties should find all necessary information here, Which products or services are offered? How can you be contacted? References also make a good impression. However, you should make sure that the website is […]

Digitization 2021 – Trends And Recommendations For Action

Digitization 2021 What you should keep on your radar. Digitization has arrived in every shift and every company at the latest since the outbreak of the pandemic. Suddenly the employees had to work in the home office. Purchases were only allowed through Click & Meet. Food could only be delivered and no longer consumed in […]

6 Digital Skills That You Should Improve

Have you noticed that information and communication technologies are invading our personal and professional lives? Not all of us have well-developed digital skills, and we need training support that gives us knowledge and experience and balance in the use of new technologies. Read on, and we’ll help you detect what kind of competition you need […]

Five Tips That Enhance The Advantages Of Teleworking

The digitization of processes has favored that, in recent years, working from home has become a common practice for many companies around the world. Teleworking, or remote work, has many benefits for the worker since it favors conciliation and represents a significant saving of time and money for travel. Carrying out, however, can be somewhat […]

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