Digital Marketing – Digital tools for marketing

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When preparing a marketing plan, you can not only take into account the objectives and the times. In this temporary planning, it is also very important that you take into account what are the useful and practical tools that can help you improve the results from their use. In this article, we present some of the ideas that can expand your field of options to manage this section of the business.

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It is likely that you live with an obvious paradox. The excess of information that you can access through the different sources and the trends of Twitter, with the own limitation of time to concentrate on this documentation work to read the content of interest. In this case, this tool is especially useful for those seeking to know the news and the latest trends in their sector.

This means simplifies the process of accessing sources through a prior selection of those data of interest that are aligned with your preferences.

For this reason, this tool helps you organize to be aware of news, simplifying the process to consult this content online. This resource is useful because being informed about current events is an important recommendation for any entrepreneur or professional.

Google Analytics

To enhance the practical utility of a web page, it is not enough to have this space on the network. This initiative is very positive from the point of view of visibility and positioning, but this first step must be accompanied by other actions. For example, monitoring the reading of data that reflects the existing traffic on the said website. To make this interpretation you can count on the results of this well-known marketing tool.

It is not the only choice that can help you read the data. Metrical is a free tool with which you can track the activity of your social networks. This is a very complete medium since it not only allows you to analyze your digital content but also plan them. You can also get personalized reports automatically. In addition, you have the opportunity to create templates for documents.


This is a very practical tool for professionals specialized in SEO. This platform may also be of interest to companies and points of sale of electronic commerce. Semrush has 4 million users.


In a digital marketing strategy, it is important what you say, but also how you do it. Visual language can make the difference between content that has an impact and content that fails to achieve the initial goal. Therefore, this tool is especially important in this specialized graphic design subject. To use this tool you can create your user profile. The registration process is free.

In conclusion, through the use of the different digital marketing tools, and the discovery of other new specialized resources in this important sector, you can enhance efficiency and creativity in your communication actions, improving results.

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