Category: MARKETING

How Artificial Intelligence Helps Measure Creative Effectiveness in Marketing

An ad’s “creative impact” used to be too subjective to measure. Creative effectiveness and its impact on ads used to be too subjective to measure. But modern Artificial Intelligence solutions -AI- now allow us to analyze the creativity of brands effectively. [Insert local spokesperson] from Meta explores how AI tools can help marketers develop more […]

Five Practical Tips For Effective Sales Prospecting

Commercial prospecting is essential for all companies, whether they work in B to B or B to C. If a definition had to be given, this phase aims to contact prospect targets to transform them into new customers to develop the turnover. For a long time, sales teams favored analog prospecting through door-to-door phone calls […]

The Dilemma of Attribution In Digital Marketing

At this point in the marketing world, some are less suspicious of conventional advertising than digital. In other words: what some ask of online advertising is not required of traditional media. As we have a more remarkable ability to trace user behavior through analyzing their behavior on social networks and web pages, many companies seek […]

All About Amazon ERC Number & How To Connect With Amazon

Using the Amazon ERC number of the HR desk, Amazon ERC employees can get answers to inquiries concerning their employment. Workers and Amazon’s Human Resources department connect via the amazon ERC number or Employment Resource Center. 3000 to 2500 Amazon personnel are needed to handle the most urgent concerns of their team.  More than 15 […]

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