Successful Marketing With Search Engines
Since the successful search engine, Google found its most important business model today, there have been numerous suggestions for improving the existing model. The necessity of the existing model remains undisputed. However, a lot has happened and developed since the classic establishment of SEO marketing. The issue today is so complex that it is also […]
[CPC]Cost Per Click – Reference Online Advertising Model
In the language of digital marketing, many anglicisms and acronyms are used that may be strange to those who approach this world for the first time. When it comes to internet advertising, one of the most widely used terms is CPC. It is important that you know it and know well what Cost per Click […]
SCAMPER Technique – How it is useful for positioning on the Internet
What is the SCAMPER technique? SCAMPER is an acronym that represents the words: Substitute, Combine, Adapt, Modify, Put in other uses, Delete, and Reorganize. This technique is very common to innovate, while for positioning on the Internet it is very useful in creating content. Often times, the SEO copywriter or copywriter goes through a creative […]
The Different Forms Of Online Advertising And Their Advantages
Companies have to consider a variety of things in order to survive and succeed in the market. This also includes advertising. There are more than enough reasons to advertise. Advertising can, for example, raise awareness, increase sales, and help to stand out from the competition. Online advertising plays a prominent role in times of digitization. […]
Marketing In The Time Of COVID
COVID has accelerated digital transformation in all sectors. Also in marketing. Many companies have stepped up their digital messages to take advantage of the increased use of electronic messages by consumers. It has been a radical leap in which “webinars have played a key role in sharing our knowledge and welcoming other industry experts to […]
The mission of The Social Media Manager In An eCommerce
The figure of Social Media Manager is one of the new professions that the digital age has brought with it, new profiles that until very recently were not even known. Why is Social Media necessary for eCommerce? The mission of this figure is to plan strategies in the different social networks , differentiating itself from […]
AI In ECommerce will achieve Huge improvement in customer satisfaction
Innovations in customer experience, disruptive business models, and technology will transform online commerce in the coming years. Visual commerce, eCommerce by subscription, personalization, artificial intelligence or additional income strategies are some of the trends that will shape the future of eCommerce.Technology has been the spearhead in the electronic commerce revolution, which has been evolving since […]
How Does SMS Marketing Impact Your Company’s Strategy?
Today 92% of the population has a mobile phone and marketing departments have taken advantage of the SMS to open a direct line of communication with their customers Thanks to new technologies and multiple platforms, companies have new opportunities to reach a much broader spectrum, which represents a considerable growth in lead generation and sales. […]