Category: MARKETING

The Live Video Should Be Part of Your Marketing Strategy For These Reasons.

What Is The Difference Between Live Video Streaming And Video-on-Demand From a Marketer’s Perspective? The most important difference between live videos and video on demand is the time availability. A video that is always available entices many users to watch it later – “when there is time for it.” Except that there is seldom more […]

How To Be Visible To Search Engines

SEO or search engine optimization is not yet fully integrated into many companies. Often there is no strategy behind it, which means that companies only attract a few relevant visitors to their websites via search engines. So how do a good relationship with Google and other search engines work, and why is search engine optimization […]

Seven Tips For Successful Video Content Marketing In 2022

Media consumption behavior has changed significantly in recent years. While print media used to be the source of information, the Internet age brought about new possibilities for distributing information and content, and social networks have reinforced this. Here, you can find out why you should rely on video content as an online marketing manager and […]

Social Selling or How To Use Social Networks To Sell More

Have you tried applying social selling to capture leads and increase your sales? If your answer is no, you probably don’t know the possibilities offered by social networks to increase brand awareness and presence. Perhaps you also have no idea of ​​the enormous potential to promote and sell products and services. In reality, social media […]

How Can SMEs Save on Purchases From Suppliers?

According to a recent survey, the investment of companies in purchases from suppliers absorbs almost seven out of every ten euros of their income. We are indeed talking about a very high proportion that exceeds payroll payments. But there are ways to achieve substantial savings in purchasing raw materials and services without sacrificing quality or […]

Six Critical Challenges For Retail Business – How To Deal With Them?

A considerable number of challenges that a retail store owner faces daily. Which should not be underestimated, and how to manage them successfully? Owning a small grocery store may seem like a simple retail business at first glance, but the reality is different. The improving economic situation brings growing demands from customers and challenges in […]

Small Business Digital Marketing: How to Create a Strategy That Gets Results

Do you want to know how to grow your small business and expand your clientele?The internet has made it easier for small businesses to reach loyal clients. There are 4.66 billion internet users active on a regular basis. If your company is online, you have the opportunity to reach people in different areas of the […]

Business Ideas – How To Apply Marketing Effectively

It is not new that the digital age radically changed social relations and forms of consumption. The impact of the pandemic, in addition, helped to expand telecommuting as a work structure that is here to stay. For this reason, any company that intends to grow, sell more and generate competitiveness must follow a digital transformation […]

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