Category: TECHNOLOGY

Artificial Intelligence – The Best Ally To Take Advantage Of The Digital Sales Channel

Artificial intelligence directly affects customer intelligence and therefore can be applied to all businesses, thus making the most of the digital channel and eCommerce. Online commerce has experienced exponential growth in recent times. Specifically, between 2016 and 2019, online purchases grew by 78%. Data that show the importance that the online sales channel has acquired […]

How Does a Chat Application Work?

Chat applications have changed the way that we communicate. With these apps, it’s possible to instantly communicate with another person without speaking a single word out loud. While some apps are exclusively used for conversation, others serve a more specific purpose. For example, a business may provide customer support through a chat app. With various […]

What Are The Types Of LinkedIn Advertising And How It Works

LinkedIn is the largest business social network in the world with 550 million registered users and more than 200 million active monthly. If your business objective is focused on B2B, with advertising on LinkedIn you will increase your contacts, expanding the number of clients. LinkedIn Advertising Advertising on LinkedIn is developed on an ad platform […]

Platform as a Service (PaaS): What It Is And What Applications It Has

Defining what is Platform as a Service, or PaaS, is complicated. There is no concrete, canonical definition, and it is typically described as a cloud hosting platform with a set of automation tools for deployment and scaling , for application management and DevOps that can run on a shared infrastructure or on premises. . Another […]

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