Four Types Of Employees In Every Office
There are four types of employees, but what kind of workers are we? Do we belong to the positive group? To the perfectionists? Perhaps to the powerful? Or to the peaceful ones? That will depend not only on our personality but also on the moment we find ourselves in life. Experts speak of a direct […]
Ten Tips For Selling To Supermarkets
Do you dream of placing your products on supermarket shelves? It’s possible! As long as you have a truly original product and accept to reduce your margins. Large retailers like to work with SMEs to produce their brands and their ability to create innovative products and open up new markets. The Advantage Of The Start-Up? […]
Branding And Performance – An Integrated Strategy
When we talk about Performance Marketing, we usually refer to Results Marketing, whose objective is to respond to the target to whom it is directed. When we speak about Branding, we talk about actions aimed at building and positioning (or enhancing) values and promises of the brand in the consumer’s mind. Today, I never tire […]
A Review of the Digital Marketing Industry
Digital marketing industry is growing rapidly, especially since the last two years. Most businesses shifted their outdoor marketing budget to digital marketing in 2020 and the trend does not seem to slow down anytime soon. According to Grand View Research, the global digital marketing industry was valued at $49.43 billion in 2020. The same study […]
Why Do Developers Choose Shopify For eCommerce Business Startups?
Ever since the internet was introduced to mankind, trade and commerce have grown exponentially. Seeing the surge in the trade over eCommerce platforms businessmen are taking their businesses online. While many platforms assist you with eCommerce development functions, but nothing works like Shopify as the platforms assist you with numerous functions which is the reason […]
Optimization Of The Communication And Marketing Plan
Social networks are a channel to consider in the communication and marketing plan. These media allow the company to get closer to the audience and better understand the customers and what they think of the brand and its products. Before planning the steps to follow in corporate communication and investing in advertising, it may be […]
Five Essential Actions To Develop A Good B2B Ecommerce Strategy
The new post-pandemic situation has accelerated the need to digitize all sectors with a particular focus on Ecommerce, resulting in 36% in 2020 and double-digit growth expected regularly in the coming years. This change significantly affects the B2B sector with a buyer (buyer persona) that has started in an accelerated way to search for its […]
Benefits of SEO Services for Law Firms
SEO, or search engine optimization, is an essential process for allowing your business to stand out from your competitors online, increase organic website traffic, and connect your attorneys with new potential clients. In recent years, marketing for the digital landscape has quickly overtaken more traditional advertising efforts, particularly for small businesses. An agency that specializes […]
Offline Marketing – Integrate It Into Your Online Strategy
Social media campaigns, content strategies, email automation … it might seem that there is no room for offline marketing nowadays. However, it is the perfect complement to all the company’s activities on the Internet. Despite the time that we all spend daily on the Internet, the reality is that not all of our day to […]
Why Do I Need An Influencer Agency?
Influencer marketing has been a reality for years. However, the term “influencer” is not always well understood. When we talk about people with millions of followers on social media, we often refer to them who upload photos in hotels with infinity pools and seem to spend their lives at parties and places with VIP access. […]